Press Room

A Phoenix in the Sunrise

coradmin — Sun, 14 Jun 2009 22:52:44 -0500

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_{Paul Reid - CEO Metra and KK Yeung - EVP/CFO of Phoenix Satellite Television}

Phoenix Television viewers are now experiencing a breathtaking weather show, broadcast live from Phoenix’s new state-of-the-art studios in Taipo, Hong Kong. This new show was produced using Weatherscape XT, Metra’s world-class television weather graphics system.

Phoenix recognised that, while it was presenting tens of millions of viewers with new studios and sets, its existing weather services needed a makeover. The considerable enhancement to its weather offerings provided by Metra’s Weatherscape XT has allowed Phoenix to offer its sponsors a range of new advertising options.

The next generation of Weatherscape XT launched at IBC 2008

coradmin — Wed, 24 Sep 2008 17:16:56 -0500

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September 2008

At this year’s IBC Metra unveiled their latest release of Weatherscape XT Version 3. The system is an end-to-end robust platform, delivering 3D real time graphics, helping to increase viewer ratings and advertising revenue.

Metra - Thinking globally, acting locally

coradmin — Sun, 18 May 2008 23:11:57 -0500

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September 2008

Al Aan TV viewers are now benefiting from customisable leading-edge weather graphics technology, provided by Metra International’s Weatherscape CLIP™

Metra and Al Aan TV worked closely together to produce a bespoke design and feel, relevant to the weather conditions in the Middle East, including sandstorms, fog hollows, dust storms and shamal winds. Metra’s Dubai office also provides a 24 hour weather service, using international weather information and tailoring this to localized weather conditions.

Weather Observations for the Energy Industry – Collaborative Trial

coradmin — Sun, 30 Mar 2008 20:31:35 -0500

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In a unique collaborative project, five of the UK’s largest energy companies, three of the UK’s largest private weather companies and a specialist weather consultancy have joined forces to review the way that weather observations are provided to the UK energy industry.

In recognition of the vital importance that weather observations have to all aspects of the energy industry, Scottish and Southern Energy, Centrica Energy, E.ON UK, EDF Energy and National Grid, have commissioned an innovative study into the optionsfor the future provision of consistent long term data of weat her observations, which will lead to improved forecasts to the energy industry.

NZ Weather Company Metra Takes Stake in the UK Weather Forecasting Market

coradmin — Thu, 13 Mar 2008 16:03:40 -0500

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March 11, 2008

Metra Information Ltd, the commercial and international subsidiary of New Zealand’s public weather forecaster, MetService, has taken a 50% stake in a private UK forecasting company Weather Commerce with a view to a complete buy-out in three years.

This is the first time Metra has taken an equity position in a foreign forecaster although, it has a number of high profile customers in the UK, Europe, North America and the Middle East.